This U.S. based insurance giant provides insurance products to over 16 million households. They were searching for a way to gain new revenue channels and wanted to improve the experience of developers from other companies who needed to consume their APIs to help deliver digital capabilities to their customers. Challenge The challenge was to create a better user experience for their customers while creating a scalable and more profitable solution for the organization. Prior to
Increased API Adoption Drives Revenue 25 year-old US-based, multi-national credit reporting company. As our client grew, it sought to expand its global footprint, and thus needed a way to enhance their developer portal and increase adoption of their APIs by developers across the globe. As a leader in the FinTech space, their adoption of their industry-leading API’s was exemplary. However, like any successful venture, they were running into some growing pains. Challenge Their
Business awareness of the value of an API developer community and the contribution of their API portals to fostering that community is growing. A well-designed API portal doesn't just provide a gateway to a company's API. It also offers an opportunity to attract and build a community around these offerings by aggregating documentation, SDKs, an environment for testing and exploring, search capabilities, and more into one convenient place. Developers have grown past simple tas
API strategy is at the core of many digital transformation roadmaps. Key to the success of these plans is the adoption of the API strategy both internally and externally through an API portal. Adoption can be across many persona types as companies reach for ROI in new revenue streams, operating efficiencies, innovation or all of the above. The ability to allow groups to work together in teams with appropriate access to what they need or are contractually obligated becomes a c
The era of web developers working in isolation behind the scenes is gone. Today, web development and APIs, in particular, are revenue generators, and the API Portal (or developer portal) is, in turn, a revenue generation hub. The API economy has come leaps and bounds in the past decade. eBay surpassed $1 billion in cumulative Gross Merchandise Bought (GMB) in 2019 through its Buy API. Twilio, a cloud communication API platform, generated $1.76 billion in 2020, a 55% year-over
Several large enterprises are reaping the benefits of having their own Application Programming Interface (API) portal.
API portals, or Developer portals, have grown way past the bottom-up thinking of developers posting code for other developers. Today’s modern API portal uses an outside-in approach that position APIs as products that are instrumental to the performance and growth of the enterprise. According to a report from McKinsey, despite APIs emerging as a unique part o
It's an exciting time for organizations that have valuable IT assets in place and are seeing the opportunity to expand their revenue streams through those assets. Vibrant API offerings that leverage in-house data and skill sets are particularly enticing. A few years ago, McKinsey predicted that as much as $1 trillion in global economic profit would be up for grabs through the redistribution of revenues that APIs have put into play. As such, there are many opportunities to pro